The century-old family began to rise from Hong Kong Island chapter 119

The century-old family began to rise from Hong Kong Island
Chapter 119: The Rise Of Atv, Overwhelming Tvb [Seeking Flowers! Ask For A Monthly Pass! 】
The prosperity of the world is all for profit; the world is full of hustle and bustle, all for profit.
In order to have a more visual impact, ATV did not choose a thousand-dollar gold bull, but all hundred-dollar bills.
People in Hong Kong Island are very fond of money. Now when they see a large pile of cash piled up there, like a mountain of money, their eyes immediately light up!!
“Wow, how much does that cost!”
“My God, one million Hong Kong dollars is mine! Don’t stop me!”
“I don’t want all of it, give me half of it!”
For a while, no matter the players, the audience or the audience in front of the TV, they all fell into a state of frenzy because of this pile of money.
People who didn’t watch ATV received the news, and they all turned on their TVs one after another and tuned to ATV.
There are even quite a few people who came here from wireless, just to see what it looks like to put a million Hong Kong dollars there.
“Quickly switch to ATV, there’s a lot of money there!”
“I’m still watching TVB. Happy Tonight will be rebroadcasted tomorrow. Let’s watch ATV. One million Hong Kong dollars is placed in the studio. Have you ever seen so much money!”
“Wow, what a great deal, can you take it away if you win?”
Wireless Joy Tonight has already started, but compared with one million Hong Kong dollars, the attraction of Joy Tonight is simply weak.
Although the money can be seen and cannot be touched, it is good to have an eye addiction. And the audience also want to know who will win the million dollar prize in the end, so they turned to watch ATV
The next day, ATV’s “Millionaire” became a hot topic on Hong Kong Island, and even the popularity of Shanghai Bund dropped a lot.
After all, even Xu Wenqiang and Feng Chengcheng, the two king bombers, are not as attractive as a million dollars!
However, Millionaire has one episode a week, while Shanghai Beach has two episodes a day, so it will definitely regain its popularity.
On the one hand, people envy and hate the prize winners, and on the other hand, they marvel at ATV’s generosity.
How dare you take out real gold and silver as bonuses!
Although I didn’t give away one million last night, there were still four hundred thousand, which is really amazing.
“Did you watch “Millionaire” yesterday? Oh, I’m so envious~”!”
“Why wasn’t I selected to participate in the show? I can answer any questions the host asks!”
“Why is Hong Kong Island called Hong Kong Island? Who are Tang Zong and Song Zu referring to? When did Qin Shihuang rule China?
“Oh, I hate it! Those people are so stupid, they can get so many bonuses. If I go, I will guarantee to cover all the bonuses!!”
The next day, whether it was a street vendor or a white-collar worker in the company, after meeting, they all talked about last night’s program with great interest.
The hundreds of thousands of bonuses really stimulated them too much, once they saw it, it was hard to forget it from their minds.
Correspondingly, more people want to sign up to answer the questions of “Millionaire”, maybe they will have a chance to win that million cash.
The number of applicants has reached tens of thousands, which shows how popular it is.
Early the next morning, when Shao Yifu came to the office, he saw last night’s ratings and rubbed his eyes, thinking he was delusional.
After repeatedly confirming that there were no statistical errors several times, Shao Yifu exploded and almost passed out out of breath.
It’s fine during the day, but Happy Tonight is TVB’s trump card, and it has firmly occupied the dominant position in Saturday night ratings for ten years.
The ratings of 60% are regular, but what did he see today?
From 9:30 to 12:00 last night, the average ratings of TVB was only 35%, and the ratings before 9:30 were even lower.
After all, the TV series of TVB are not the enemy of Shanghai Bund at all.
It can be said that for the whole day yesterday, the wireless station was completely under the pressure of ATV, and Shao Yifu’s arm holding the ratings report was a little trembling.
35% ah!
A historic low, did the citizens of Hong Kong Island come to watch today’s rebroadcast?
Is ATV Millionaire that good looking?
For a while, TVB was also shocked by the ratings, and felt like the sky was about to change.
They have a feeling that the era of wireless dominating Hong Kong Island is coming to an end, and the rise of ATV is crushing wireless.
“Damn Su Shaoze, you are a wolf with ambition, and you are raising tigers!” Shao Yifu cursed.
In the conference room, wireless executives held an emergency meeting to discuss the current situation and how to deal with the rise of ATV.
Judging from the quality of ATV’s programs yesterday, TVB was completely crushed.
What can be done?
Invest money!
ATV dared to take out one million Hong Kong dollars as a prize, and was won 400,000 in just one night.
Wireless dare?
“Investment, investment, investment, you all know to invest, you know to ask for money!! Can’t you think of some constructive ideas?” Sure enough, when he heard that he wanted to invest, Shao Yifu immediately shouted in displeasure.
He hates spending too much money the most, and he wishes he could spend every penny in half.
Now his subordinates keep saying that they want to increase investment, and every sentence pokes his lungs, so how can he not be angry.
What Shao Yifu wanted was to spend a small amount of money to do big things, try not to spend a penny more, but also to win back the ratings.
But the reality is that it is impossible, how to make better TV dramas without money, and how to compete without money.
The television industry on Hong Kong Island is no longer an era in which TVB is monopolizing, and no matter how bad the films are, the audience can only be forced to accept them.
Su Shaoze was also very happy to learn about the ratings of “Millionaire” the next day.
Although yesterday’s episode cost him 400,000 Hong Kong dollars, it was worth the money to achieve success in ratings.
For him to start a TV station, making money is the second priority. The key is to use the TV station to expand his influence and control a greater right to speak.
And TV stations have influence only if they have ratings, otherwise there is no audience, so there is a bullshit influence (Wang’s Zhao) power!!
However, Su Shaoze did not lose money.
In the office, Huang Xizhao came over to report that there were already many advertisers who wanted to buy the advertising positions of ATV’s prime time at night, and the total amount was more than 10 million.
Some merchants even wanted to buy the millionaire’s naming rights for a year for five million yuan, but Huang Xizhao didn’t agree, thinking that the price was too low.
Whether it is Shanghai Beach or Millionaire, the ratings are all out of the charts, naturally attracting the attention of advertisers.
These people have always been with red tops and white. They will cooperate with whichever TV station has a high rating, and they will sponsor whichever program is popular.
Now that “Millionaire” is so popular, it has become a hot topic in the city, and the response from Shanghai Beach is also enthusiastic, so of course they flock to it.
At the time when ATV was rising and completely overwhelmed wireless, Su Shaoze also received a message that the matter of the pager that he had been thinking about for a long time was beginning to emerge. .